5 Amazing AI Tools to Use for Podcasting
AI is absolutely everywhere of late and the podcast industry is no different. AI podcast tools are now speeding up the editing process, writing pretty accurate transcripts and writing show notes to name just a few of the benefits of podcast AI tools. In this blog post I will talk about: How AI podcast tools […]
Provide Value for your Listeners by Identifying Their Podcast Listener Goals
Identifying and understanding what podcast listener goals your podcast satisfies can help you to promote your podcast to the right people, continuously provide value for your listeners and create a community. Identifying your audience’s goal when listening to your podcast is a key part of knowing your target audience. In a recent Spotify study into […]
The Ultimate 28-day Podcast Social Media Strategy
Social media is the most powerful free podcast promotion tool you have. With the right podcast social media plan you can get access to hundreds and even thousands of non-followers. Social media algorithms reward consistency, variety and quality content and the best way to provide this is with planning. A solid social strategy also helps […]
6 Ideas for Engaging Content on Your Podcast Social Media Platforms
What should I post on my podcast social media platforms? This is a question that has come up more than once from my podcast clients. We usually make a few audiograms for each episode but if you’re trying to grow your social media and posting close to daily you’ll want to mix it up with […]
Boost Your Podcast’s Promotion with Engaging Podcast Audiograms: A Guide to Creating and Sharing
Wondering how to promote your podcast on social media and effectively reach your target audience? Podcast audiograms are one of the most powerful tools you can use to increase your visibility and engagement on social media. Using audiograms in your podcast marketing strategy can help you reach new audiences, increase your podcast’s visibility on social […]
Pros and cons of video podcasting
Anyone who has spoken to me about video podcasting will know that I was very on the fence with video podcasting. There are of course some great benefits but it is also a lot more work. However, the latest news that YouTube Music will prioritising podcasting in its 2023 plans has definitely placed me on […]
5 reasons to start a podcast for your business
Podcasts allow businesses and individuals to connect with audiences in a more intimate and personal way. As a business owner or marketer, starting a podcast for your business can be a powerful way to increase brand awareness, establish yourself as a thought leader and build a loyal following. Reasons why you should start a podcast […]
The future of podcasting and radio with Ciarán Duffy
Ciarán Duffy is a writer, podcaster and teacher. He teaches a night course in podcasting and radio in Dun Laoghaire Further Education Institute in Dublin. He spoke to me about the course he teaches on and where he sees the future of podcasting and radio. A keen interest in media theory Ciarán has gained a […]
How to Write SEO-Friendly Podcast Show Notes
You can have the best podcast in the world but if no one knows about you’ll never get to make the impact that you hope for. One way to get your podcast out there is to ensure every episode has SEO-friendly show notes. This way your podcast is more likely to show up in an […]
Identifying Your Target Audience for a Successful Podcast
The success of a podcast depends on many factors, but none more important than identifying and understanding your target audience. We spoke a bit about this in last week’s blog on starting a podcast but I believe it is so important it deserves its own post. Why is this so important? Read our blog post […]